SEO: Improve Your Website's SEO

Search Engine Optimization (SEO) is an important component of a website's success in generating business.  MyVR offers many ways to help propagate and improve the SEO of your website.  If you are new to the basic premises of SEO, consider these overviews for Best Practices and keyword tips.


Step 1: Log in to your MyVR account and navigate to Websites and select the My Website button for the website you want to work on 



Step 2: Select Site-wide SEO from the left side menu 


Step 3: HTML Title 

The HTML title is a critical element of SEO.  It's an element prioritized by search engines and is displayed in the title bar of a visitor's web browser as well as when someone bookmarks your website.  Navigate to Additional Options > SEO (Step 2 above). Enter the HTML title you would like to appear in the HTML Title box and click Save SEO Settings when finished.



Step 4: Website Description

The Website Description is the meta description search engines to use when your page is displayed in search results.  Navigate to Additional Options > SEO (Step 2 above). Enter a description of 120 characters or less in the Website Description box and click Save SEO Settings when finished



Step 5: Website Keywords

Website keywords further help search engines generate relevant search results. Navigate to Additional Options > SEO (Step 2 above). Enter words and short phrases that you would like associated with web searches for your site in the Website Keywords box. Click Save SEO Settings when finished


Step 6: You can also perform the last three steps for individual pages of your website, rather than for the entire site, by accessing Settings for the individual pages in your MyVR account or within the page editor (below)



Step 7: Search Engine Submittals

MyVR automatically submits your site to the major search engines for indexing every 30 days.  Indexing collects and parses data to improve search speed and accuracy.  If you have new information you may want to manually re-submit your data 


Step 8: Google Analytics 

Setting up Google Analytics gives you access to valuable information regarding the traffic to your website, its performance in search results and lots of other measurements. 


Step 9: Edit Meta Tag

Meta tags are an important consideration in directing web searches to your site. While MyVR generates meta tags for your website, you have the option of editing or adding a custom meta tag.  


Step 10: Image Alt Tags

Add image alt tags as a way of augmenting searches by having text associated with images on your website


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